15.4.13

Coachella: Social Media Circle Jerk in the Desert

Chelsea Fowler of Pardon My Fashion zebra skirt angora sweater gemini top thrifted vintage converse all stars
Obviously, the root of all great advertising lies in making you feel inadequate in some way. (All the fun is happening somewhere else! You’re not sexy/smart/cool enough!) So how about a big BRA-VO to the social media circle jerk in the desert that was Coachella weekend numero uno. This big ass advertising campaign masked as a “noveau-hippie” music festival is the stuff of Freud and Bernay’s wet dreams. A whole Instagram/Twitter feed featuring a smorgasbord of visuals to remind yourself how utterly lame you are in comparison to the members of the uber-cool club. And here’s what’s really innovative: Our peers are delivering the message. Consumers trust social media, after all it’s made up of “real people”. And social media’s got what every brand pines for: a feeling of genuine authenticity. In a world where everyone is for sale and branding is a way of life…are humans the advertising medium of the future? #TrustNoOne

PS- I’m not hating, simply observing. I WISH I could have spent the weekend at Coachella! I die to see Grimes and RHCP. And I would have been 'gramming it up. But don't even get me started on the whole "festival fashion" thing...vomit. JK. We'll  save that topic for weekend #2 ;)

PPS- Moving on from the 90's and rocking an early 2000's zebra skirt. I can so see XTina rockin this. 

Thrifted angora sweater. Vintage Lil Gemini top. Thrifed zebra skirt. Converse All Stars.

Until next time,

Chelsea

Chelsea Fowler of Pardon My Fashion zebra skirt angora sweater gemini top thrifted vintage converse all starsChelsea Fowler of Pardon My Fashion zebra skirt angora sweater gemini top thrifted vintage converse all starsChelsea Fowler of Pardon My Fashion zebra skirt angora sweater gemini top thrifted vintage converse all starsChelsea Fowler of Pardon My Fashion zebra skirt angora sweater gemini top thrifted vintage converse all stars

12 comments:

  1. Here here! If I see one more picture of flower crown-clad, peace sign waving, instagram-taking group of girls jumping in front of a ferris wheel I flush my phone down the toilet.

    That said, I love that Lil Gemini top. You look awesome.

    -Lora
    www.hungryheartvintage.com

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  2. love it! Grate look love shoes!
    Keep in touch!
    http://afinaskaterblogspotcom.blogspot.ru/

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  3. Amen sister! I would give my left thumb to be there! But I'll be damned if I'm ever caught dead wearing the same cut off denim shorts and crop top as everyone else there wears! And like Lora said above, those damn flower crowns! Jesus Christ, man. Thanks for another good read. Diggin' your look.

    www.dressingroomdiaries.com

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  4. Great look!!! Love your blog!! Hope you visit mine!!

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  5. bhahahaah ok before i even read the post the title made me giggle in delight, I love how you tell it like it is.....because a social media circle jerk is exactly what is. PS lurving the zebra skirt!!!
    brooke @ what2wear

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  6. LOLOLOLOL yes. I wanted to hashtag every instagram pic #coachella. Even if it was just a picture of me....watching arrested development reruns and filing my nails. Nice touch with the chucks. Kickin' it old school!
    xo
    ashley
    www.thephotogramps.blogspot.com

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  7. i agree with you, and i love your skirt. :)

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  8. Well yes good point Grrl!! I just don't think too much about it coz I guess coming from New Zealand, you are so far from the rest of the world you get used to all that other jazz just being 'over there'. I focus on what's around me and kinda like not being effected by it. Ha ha.
    Great angora top and love the print on your shirt. Lovely! x

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  9. haha i dont know what to say because i am totally guilty of insagramming the shit out of my coachella experiences every year. but to be honest i prob wouldnt be able to make it out to the desert if i didnt live so close.

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  10. Yes girl! You are right. I totally agree with you! And I agree with your choice of the skirt. Wauw what a lovelt skirt!

    xoxo
    http://tfd-thefashiondistrict.blogspot.com/

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  11. nice skirt ! i really love it

    http://newsabesabrina.blogspot.com

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  12. hi ! thx for your comment !
    love the skirt !
    Milca
    new post
    www.milcaway.blogspot.it

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